Eddie Hearn reveals darts’ ‘unbelievable’ viewing figures since Luke Littler burst onto the scene at World Championships
DARTS’ viewing figures are second only to the Premier League since Luke Littler burst onto the scene, says Eddie Hearn.
The teenage sensation has been on a meteoric rise after reaching the final of the PDC World Darts Championship.
GettyEddie Hearn has revealed darts’ ‘unbelievable’ recent viewing figures[/caption]
GettyLuke Littler’s meteoric rise has seen darts’ TV viewing figures sky-rocket[/caption]
Littler beat former world champions Raymond van Barneveld and Rob Cross before he was beaten by Luke Humphries in the final.
His clash with Humphries even became the most watched non-football event in Sky Sports history.
PDC chairman Hearn has now lifted the lid on the sport’s viewing figures in recent months.
Appearing on Piers Morgan Uncensored alongside his dad Barry, Hearn explained: “We’re seeing our viewing figures, you know, the one thing is darts is continuously disrespected really, as a sport.
“The viewing figures are second only to Premier League football and, actually, during the World Championships they were on the same level as Premier League football.”
This prompted Morgan to exclaim: “Unbelievable.”
Hearn continued: “No other sport, you go and look at the viewing figures for tennis and golf on Sky vs darts.”
Littler has continued to star during his first year on the PDC ProTour.
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He hit nine-darters on route to winning his debut World Series, European Tour and Players Championship events.
Meanwhile, the 17-year-old has also been appearing in the Premier League.
The teenager claimed his first nightly win of the year in Belfast last week to move up to second in the standings.
Littler will be hoping to further cement his play-off hopes at night 10 in Manchester this week.